It was early in 1971 when one of the greatest (#2 or otherwise) songs of all time was released, “What’s Going On” by Marvin Gaye. It was written by Motown staff writer Al Cleveland (I Second that Emotion), Renaldo Benson of The Four Tops and Marvin Gaye. It topped the R&B charts for five weeks (March/April) and the it crossed over to the Billboard Hot 100 in March and spent three weeks at #2 in April before dropping off the top 20 by the end of May.
It was first stopped at #2 by “Just My Imagination” from The Temptations, another Motown group and the song (ironically) was released under the Gordy label and was written by the Motown writers Norman Whitfield and Barrett Strong. The following week it was leap frogged by “Joy to the World” from Three Dog Night that stayed at #1 for six weeks.
“What’s Going On” finished at #28 on the Billboard Year End chart. On the R&B chart, it was #2 at the end of the year behind “Mr. Big Stuff”. For R&B albums it was Isaac Hayes hitting #1 for the second year in a row with “To be Continued” and “What’s Going On” finished at #4.
I would describe “What’s Going On” as having modestly impressive chart numbers, however, this is not the typical performance we might think of for a song that now ranks as the fourth Greatest Song of all time (Rolling Stone Magazine). In truth this is more common than we may think. Many of histories highest ranked and well regarded creations were not #1 songs.
Gaye’s “What’s Going On” is also on the list of the Rock & Roll Hall of Fame’s 500 Songs that Shaped Rock and Roll and ranked by Acclaimed Music as the #1 R&B song of all time. Interestingly, some other lists put Gaye’s 1968 song “I Heard It Through the Grapevine” at #1. I can’t find any song list from the National R&B Hall of Fame, but Marvin Gaye was inducted in 2014 which was just the second year of this new organization.
Fate has played a significant role in the life of many a song. On the topic of “What’s Going On”, the great Motown founder Berry Gordy is quoted as saying it was “the worst thing I ever heard in my life” and refused to release it. After Marvin Gaye threatened to go on strike until it was released, music executives Harry Balk and Barry Ales (without Gordy’s knowledge) released 100,000 copies in January of 1971. They immediately had to press another 100,000 as it sold out in less than a week.
Currently there are 271 versions. It was first ‘covered’ as a spoken word overlay by Radio DJ Tom Clay. I cannot find it anywhere but his version is on an album released on the Motown label in 1971 called What the World Needs Now Is Love. You may know of his version of “What the World Needs Now Is Love”/”Abraham, Martin and John” where he narrates the lyrics. He also includes responses from questions he put to young children who cannot pronounce words like segregation and bigotry, they can’t give the meaning of the words either. There are also audio clips from the news and also of Martin Luther King Jr. and J. F. Kennedy.
The first actual cover was from another Motown group, The Undisputed Truth in 1972.
There are so many good covers and with all songs with this many versions some not so great. I will leave with this one that I found quite intriguing, the amazing Banjo player Alison Brown has Blues legend Keb’ Mo’ provide the vocals.
You can get more on the story, check this recent post from A Sound Day.